HERTRADE Expo is a transformative platform built on a powerful three-pillar framework: Lead, Trade, and Inspire. It’s more than just an event—it’s a movement that brings together women leaders, innovators, and
entrepreneurs to foster meaningful growth, bold collaborations, and impactful change.
LEAD
with purpose
Empowering bold, intentional leadership—HERTRADE ignites impact across boardrooms, communities, and creative industries.
Trade
with impact
Where business meets empowerment—HERTRADE fuels purposeful trade that drives profit, progress, and lasting impact.
Inspire
through connection
Inspiring change hrough connection — HERTRADE sparks innovation and growth through shared stories and
meaningful exchange.
THE HERTRADE CHARACTER
At the heart of HERTRADE EXPO is a community of resilient, visionary women who lead with authenticity and purpose. These women embody the HERTRADE Character—powerful qualities that define our movement and shape the future of business, leadership, and community.
Confident
They set bold goals and pursue them with clarity—creating real, measurable impact in both enterprise and society.
Strong Through Challenges
They remain calm and focused in adversity, turning trials into transformational opportunities.
Forward-Thinking
They challenge the status quo, embrace innovation, and navigate progress with a sharp yet open mindset.
Brave
They lead into the unknown with courage—guided by purpose, values, and unwavering determination.
Multifaceted
They wear many hats: entrepreneurs, creators, leaders, caregivers. They do so with flexibility, strength, and grace— thriving across all spheres
OUR OBJECTIVE
Our primary objective is to empower women by fostering an inclusive environment where their ambitions are recognized and their achievements celebrated. We aim to:
- Facilitate meaningful connections across industries and cultures
- Provide access to resources, mentorship, and knowledge-sharing
- Showcase women-led innovations and success stories
- Inspire the next generation of women leaders
Drive economic growth and community development through women’s participation in trade